The global vacuum bottle industry has a market of 100 billion yuan, and the economy is recovering. The global retail terminal market is worth 100 billion yuan, with a compound growth rate of 4.7% from 2017 to 2023, among which the European and American markets are the largest.
From which aspects can we show that the global stainless steel water bottle industry is booming?
Below we will explain from two aspects that the global stainless steel water bottle industry is a good choice.
1. Medium- and long-term development of the global stainless steel water bottle industry
European and American countries are in a high-prosperity stage of trend upgrading, and the compound growth rate of stainless steel water bottle imports in the United States, Britain and France has been above 10% in the past 10 years; among them, the United States has the fastest growth rate.
2. Short-term development of the global stainless steel water bottle industry
Currently, it is in the end of destocking and the economic recovery cycle, and the United States has the greatest recovery elasticity.
How is the American metal water bottles industry?
The metal water bottles market is booming and the trend is upgrading. The compound growth rate of thermos imports in the United States in the past 5 years and the past 10 years has reached 21.9% and 24.3% respectively.
Based on the import value of metal water bottles in the United States of 1.34 billion US dollars in 2023, assuming that the average factory price of metal water bottles is 4 US dollars (close to 30 yuan), the corresponding annual consumption of metal water bottles in the United States is about 330 million, and the annual per capita consumption is about 1. Considering the per capita ownership, it will be higher. In addition, the average price also contributes. The compound annual growth rate in the past 5 years/nearly 10 years is 5.9%/6.3% respectively. Trendy new products with higher prices and large cups are more popular.
Why will the US thermoflask industry continue to rise?
These thermoflask increases are the core drivers, mainly reflected in the increase in per capita ownership, faster consumption frequency, segmentation of demand-side usage scenarios, the rise of outdoor sports, enhanced social attributes, etc., the supply-side fashion single product promotion, self-media marketing, and cups are transforming from durable goods to fast-moving consumer goods.
What styles of thermoflask is currently hot-selling in the US market?
The mainstream thermoflask in the US market is still mainly the above car cups, coffee cups, business cups and outdoor sports cups. The 40oz car cup has driven the style of the entire market due to the hot sales of STANLEY.
If you want to know the information of the report on the hot-selling products in the current US market with price, please contact FuWinn ([email protected]) and you will get a free copy.
What are the scenarios for the use of insulated drink bottle?
The usage scenarios of insulated drink bottle is very segmented, and the product demand is diversified. Unlike the “heat preservation” demand of Eastern consumers, the demand of European and American users for thermos cups is mainly “cold preservation”, and there are large differences in consumers’ demands for heat preservation, cup capacity and portability in different scenarios.
1. Requirements for insulated drink bottle in outdoor scenarios
In outdoor scenarios, people need insulated drink bottle with higher portability. Insulated drink bottle with small mouth & handles will be more popular.
2. Requirements for insulated drink bottle in driving scenarios
Insulated drink bottle in driving scenarios needs higher requirements for heat preservation and capacity. 40oz straw car cups are very popular. We have the same style and have competitive prices.
3. Requirements for steel bottle in business gift scenarios
In business gifting, steel bottle pays more attention to design and appearance. Cups like Starbucks have fashionable designs and are not cheap, but they are still popular among consumers.
4. Requirements for steel bottle in other situations
In addition, brands launch specific products for specific scenarios, such as launching “tea and water separation cups” for tea culture enthusiasts to solve the problem of “stuffy tea”, and designing portable water-boiling steel bottle and kettles for business travelers.
In which scenario are steel bottles most popular?
Steel bottles for outdoor sports are the most popular. According to OIA, the number of people participating in outdoor sports in the United States has increased from about 130 million in 2010 to about 1.6 billion in 2021, with a CAGR of about 2%, and the participation rate in outdoor sports has increased from 49% to 54%. According to China Business Intelligence Network, the global outdoor products industry revenue scale in 2022 is about 200.2 billion US dollars, a year-on-year increase of 10%, and the revenue scale is expected to reach 236.3 billion US dollars by 2025.
In addition to application scenarios, what other aspects are stainless steel water bottle bulk used for?
The stainless steel water bottle bulk have enhanced social, collection, and gift-giving attributes. Take STANLEY as an example. On social media such as TikTok and Instagram, unboxing, evaluation, and purchase first-person perspective content creation are endless, and topic interactions are frequent. Many consumers have said that they have become STANLEY color collection fanatics. This cup type has also become a kind of “social currency” and is recommended in self-media as “the Christmas gift that girls want to receive most” and “a gift for girlfriends.” YETIRambler and Owala have similar hot products.
The stainless steel water bottle bulk is an indispensable companion around us, and it is always around us. It is closely related to our lives. As a promotional gift supplier, FuWinn focuses on stainless steel water bottle bulk and takes you to learn more about all aspects of cups.
